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Rob Fitzpatrick
Rob Fitzpatrick
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Rob Fitzpatrick
Write Useful Books
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Rob Fitzpatrick
The Mom Test
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Rob Fitzpatrick
The Mom Test
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Nastassia
har citeret
for 2 år siden
Mom was unable to lie to us because we never talked about our idea.
That’s kind of weird, right? We find out if people care about what we’re doing by never mentioning it. Instead, we talk about them and their lives.
Nastassia
har citeret
for 2 år siden
People know what their problems are, but they don’t know how to solve those problems.
Nastassia
har citeret
for 2 år siden
The Mom Test:
Talk about their life instead of your idea
Ask about specifics in the past instead of generics or opinions about the future
Talk less and listen more
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