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Six Ways to Make a Lasting Impression

Action springs from what we fundamentally desire

arouse in the other person an eager want.

The interpersonal efforts that inevitably succeed are those in which the messenger stops dictating and starts discovering what the recipient wants

attempts to tell the recipient what he wants

Real conversation catches fire.

We get an idea in our head for who we want to be or how we want others to perceive our offering, and we spend more time shaping and shining that image than we do ascertaining whether the image really matters to those to whom it must matter.

Their ears will close and their eyes will look elsewhere for something or someone more engaging

difference between those who truly connect with core desires and those who are merely playing influence the way kids play doctor.

We reveal what matters to us, what we think about often, what we love and like and hope to see happen soon. These tidbytes of information add up to a body of knowledge that offers clues or even clear windows to our core desires. This knowledge is invaluable where influence in concerned because, like the calf that just wanted more food, we only move toward what moves us