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Sean Ellis

Lean Startup Marketing: Agile Product Development, Business Model Design, Web Analytics, and Other Keys to Rapid Growth

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  • Nadia Rynskayahar citeretfor 5 år siden
    Not only do they need to suffer from the problem, your product needs to effectively solve the problem
  • Nadia Rynskayahar citeretfor 5 år siden
    Therefore be very careful trying to game these systems
  • Nadia Rynskayahar citeretfor 5 år siden
    The most relevant part of social media is that it includes a person’s network of trusted online contacts. S
  • Nadia Rynskayahar citeretfor 5 år siden
    effective customer development… By figuring out who needs your product/service, why they need it, what constitutes a gratifying experience with the product/service and getting more of the right type of people to this gratifying experience (highlighting the right benefits and reducing barriers) social media can become a powerful driver for your business too.
  • Nadia Rynskayahar citeretfor 5 år siden
    m now focused on learning the skills of viral optimization, so I can take something that is slightly viral and fine tune it into a major viral marketing driver.
  • Nadia Rynskayahar citeretfor 5 år siden
    uired user approaches zero. Any time you can acquire users for free, a viable business model becomes almost inevitable
  • Nadia Rynskayahar citeretfor 5 år siden
    If you can find a way to generate an ARPU (average revenue per user) of 50 cents, you have a strong business – even if you spend $1 to acquire that first user
  • Nadia Rynskayahar citeretfor 5 år siden
    marketing. Experts often known as ”Viral Tuners” are applying a systematic data driven process to creating viral customer acquisition drivers
  • Nadia Rynskayahar citeretfor 5 år siden
    uickly when it reaches a couple links into the word of mouth chain
  • Nadia Rynskayahar citeretfor 5 år siden
    to improve results are implemented first
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