Denne bog er ikke tilgængelig i streaming pt. men du kan uploade din egen epub- eller fb2-fil og læse den sammen med dine andre bøger på Bookmate. Hvordan overfører jeg en bog?
Principles of Marketing teaches the experience and process of actually doing marketing — not just the vocabulary. It carries five dominant themes throughout in order to expose students to marketing in today's environment: Service dominant logic, sustainability, ethics and social responsibility, global coverage, and metrics.
