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Andy Welfle,Michael J. Metts

Writing Is Designing

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  • Вадим Мазурhar citeretsidste år
    • What are the steps a user took to get to this point?
  • Вадим Мазурhar citeretsidste år
    Making an effort to connect like this will help you and others see that you’re not in this alone—you’ve got plenty of people around you who are trying to solve similar problems—and you can help each other solve those problems.
  • Вадим Мазурhar citeretsidste år
    If your users have multiple options that will lead to different experiences, a great way to show those diverging paths is through a flow.
  • Вадим Мазурhar citeretsidste år
    However, consistency comes with a warning label: Without a strategy, any effort you make to be more efficient and consistent will just help you do the wrong things faster and more often.
  • Вадим Мазурhar citeretsidste år
    Words are at the center of how an interface is understood by its users.
  • Вадим Мазурhar citeretsidste år
    • What’s the goal of this workflow?

    • What is the user trying to accomplish here? How does this design help them?
  • Вадим Мазурhar citeretsidste år
    • What did the user see right before this message?
  • Вадим Мазурhar citeretsidste år
    • What behaviors are we trying to encourage?
  • Вадим Мазурhar citeretsidste år
    • How are we measuring success?
  • Вадим Мазурhar citeretsidste år
    A big part of your job is to figure out what your job is.
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