en
Bøger
Andy Maslen

The Copywriting Sourcebook. How to write better copy, faster – for everything from ads to websites

  • Victor Ohhar citeretfor 10 måneder siden
    Try to keep your headlines as short as you can. Under 16 words is good. Ten is better.
  • Victor Ohhar citeretfor 10 måneder siden
    FREE almost always works well in a headline. Don’t be shy in business-to-business (b2b) contexts either. Everyone likes getting free stuff.
  • Menna Abu Zahrahar citeretfor 2 år siden
    Seven ways this book helps you
  • Menna Abu Zahrahar citeretfor 2 år siden
    step-by-step advice and templates for 12 of the most common copywriting tasks,
  • Menna Abu Zahrahar citeretfor 2 år siden
    first ever copywriting job. I
  • Menna Abu Zahrahar citeretfor 2 år siden
    Over the last 12 years, we’ve bounced around hundreds if not thousands of ideas on the best way to write copy for different pieces.
  • Menna Abu Zahrahar citeretfor 2 år siden
    my wife and Commercial Director of Sunfish
  • Menna Abu Zahrahar citeretfor 2 år siden
    friends, and writers: they’ve shared their thoughts on email and web writing and the correct approach for articles.
  • Menna Abu Zahrahar citeretfor 2 år siden
    team at Marshall Cavendish
  • Menna Abu Zahrahar citeretfor 2 år siden
    Head of Public Relations
fb2epub
Træk og slip dine filer (ikke mere end 5 ad gangen)