522: How to Defeat Distraction with Joe McCormack

You'll Learn:
1) Top 3 tactics for noise survival
2) The problem with multitasking and what to do instead
3) How to train yourself to say no

About Joe:
Joe McCormack founded and serves as managing director and president of The Sheffield Company, an award-winning boutique agency.
A passionate leader, he started The BRIEF Lab, a subsidiary of Sheffield, in 2013 after years dedicated to developing and delivering a unique curriculum on strategic narratives for U.S. Army Special Operations Command. He speaks at diverse industry and client forums on the topics of messaging, storytelling, change, leadership, and focus.
Book: “Noise: Living and Leading When Nobody Can Focus" Website: TheBriefLab.com
Resources mentioned in the show:
Book: "Isaac's Storm: A Man, a Time, and the Deadliest Hurricane in History" by Erik Larson Book: "Make Your Bed: Little Things That Can Change Your Life...And Maybe the World" by William McRaven Play:  "Waiting for Godot" Speech: University of Texas at Austin 2014 Commencement Address - Admiral McRaven Term: Elusive 600
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View transcript, show notes, and links at http://AwesomeAtYourJob.com/ep522