The goal, for Mark’, he writes, ‘was to stay one step ahead of capitalism’s consolidatory forces and its “blobjective” nature. Alternatives were of no use if they could be immediately folded back into the system they were attempting to escape from.’11 In as far as its appropriation of cultural forms appears as rapacious as that of capitalism itself, it seems to me that this is a term equally applicable to hauntology, in which all that comes within its reach is likewise rendered hauntological.