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Nicolaj Højer Nielsen

The Startup Funding Book

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Are you an entrepreneur, looking for investors take your venture to the next level? Do you want to start a business and wonder where to get the funds?
This book reveals:
* Where to to find investors and the best approaches to win their support
* What investors are really looking for but won't tell you 
* How to persuade banks, business angels, VCs and public funders
* Insider tips for compiling material that satisfies investors
* Little-known strategies that will boost your success
The Startup Funding Book is about building understanding and preparing entrepreneurs for pitching their project to investors. It’s also about what entrepreneurs need to do in order to develop and de-risk their startup project enough for it to become attractive to professional investors.
Written by startup funding expert Nicolaj Højer Nielsen, this book offers practical solutions and guides you step by step to secure the funds you need for your startup. Nicolaj Højer Nielsen is a serial entrepreneur and business angel who has been building startups since 1999. He focuses on high potential startups, and has co-founded and invested in 13 companies, primarily within IT. He has experience of securing funding from all possible sources — friends and family, business angels, venture capital funds and public funds. His experience is based on reviewing thousands of different investment opportunities and he knows the fundraising process from both sides of the table.
By reading this book you will learn how investors think. Thinking like an investor will make you a more successful entrepreneur!
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410 trykte sider
Oprindeligt udgivet
2017
Udgivelsesår
2017
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Citater

  • Thomas Munk Christensenhar citeretfor 6 år siden
    Getting to the next step
    The point of the first email, the executive summary, and the pitch deck is to ultimately get funding for your startup. Each step leads to the next. The purpose of the first contact email is to be invited to send the executive summary. The purpose of the executive summary is to get the investor to want to see the pitch deck. The pitch deck is to persuade them to fund your startup. If they say ‘no’ at any of these stages, what do you do then?
    You ask for feedback. Perhaps the material is unclear.
  • Thomas Munk Christensenhar citeretfor 6 år siden
    Many s end their presentation to investors with a Q&A slide. Don’t make that mistake. It’s best to end on the summary slide and leave that slide up during the Q&A part of the meeting. This way every time they look up, they’ll be reminded why they should invest.
  • Thomas Munk Christensenhar citeretfor 6 år siden
    Slide 14 – Summary
    Finally, summarise why the investor should invest.

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  • Claus Jesper Olesen
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